Black & White Coffee Roasters vs Counter Culture Coffee

Two North Carolina specialty roasters with different footprints: Black & White offers 23 coffees averaging $6.98 per 100g, while Counter Culture keeps a tighter 13-coffee lineup at $6.87 per 100g. Both are deeply rooted in the state's thriving specialty scene, but they take different approaches to curation and sourcing.

Last updated August 4, 2026. Data refreshed daily from roaster webshops.

Black & White Coffee Roasters

Coffees tracked: 0

Counter Culture Coffee

Coffees tracked: 73
Avg price /100g: US$8.69/100g
Price range: US$5.59/100g – US$106/100g

Top picks

Black & White Coffee Roasters

Black & White is for adventurous coffee drinkers who want variety and playful branding—their standout "The New School" series and wide origin spread (Colombia, Ethiopia, Honduras, Rwanda) suggest experimental energy.

No coffees tracked yet for this roaster.

Counter Culture Coffee

Counter Culture is for drinkers who value consistency and focused sourcing—their streamlined menu and heavy Colombia emphasis (50 coffees) point to a quality-over-quantity philosophy and established producer relationships.

Verdict

If you want variety and don't mind navigating a bigger menu, go with Black & White—their 23-coffee lineup and $2.91–$28.32 range covers everything from daily drinkers to splurge-worthy microlots. Counter Culture is the better pick if you prefer a vetted, focused selection and direct trade relationships—13 coffees is easier to navigate, and their Colombia focus suggests they know their producers well. For everyday drinking, the prices are essentially identical, so it comes down to whether you want breadth or depth.

What they share

Both are North Carolina-based specialty roasters with strong regional reputations
Colombia is the dominant origin for both (52 coffees for Black & White, 50 for Counter Culture)
Nearly identical average prices—$6.98 vs $6.87 per 100g—making them comparably positioned in the market
Both offer blends alongside single-origins (46 blends for Black & White, 40 for Counter Culture)

Key differences

Black & White offers nearly double the selection (23 coffees vs 13), including more diverse origins like Ethiopia, Honduras, and Rwanda
Counter Culture's price range is tighter ($4.30–$8.82) while Black & White spans budget to premium ($2.91–$28.32)
Black & White's top coffees show creative branding ("The New School - Peach," "Coffee is for Humans"), while Counter Culture highlights estate names like "La Golondrina"
Counter Culture's smaller roster suggests more curated selection and possibly longer-term producer partnerships, while Black & White's broader menu hints at seasonal variety